Monday, March 14, 2011

US Smartphone Statistics Nov 2010 – Jan 2011


By Mobilemancer,

The US smartphone statistics from Nov 2010 to Jan 2011 visualized

Smartphone Statistics by OS 300x215 US Smartphone Statistics Nov 2010   Jan 2011The Nielsen company have released new statistics for the US smartphone market measured between Nov 2010 to Jan 2011, and dressed it up in pretty colors.

These new smartphone statistics are very interesting because:
1. They are from the US – the largest smartphone market in the world, and it has a huge impact on device statistics.
2. They are also from the first time period that the impact of Microsoft’s new smartphone OS, Windows Phone 7, can be reliably measured.

Smartphone market share by OS and manufacturer

According to these statistics Windows Phone 7 sold constituted of about 7% of all devices as Windows Mobile was believed to have about 2-3% of that total 10% slice for Microsoft. Which isn’t to shoddy at all, and truthfully I personally expected it to be closer to 4%. The statistics shows HTC by far being the most prominent device manufacturer to get smartphones in to the customers hands.
The graph also shows Android with 29% of market share just passing Apple and RIM with 27% respectively. But it’s also easy to realize that Apple and RIM are still pulling in  lot of money from the US market, as they are the sole device manufacturers and still have very considerable market share.
As for the other contenders in the smartphone business it’s evident that HTC is still doing well, raking in top spot for Android devices with 12% of sold units and 7% of all sold Windows Phone 7 units.
Smartphone Statistics by age US Smartphone Statistics Nov 2010   Jan 2011Samsung coming in at a third spot combining their WP7 and Android device sales at 7%, but Motorola edging their way ahead to second spot with 11%.

Smartphone market share by age

Nielsen also provided statistics over sold devices by OS and age category.
The spread seem pretty even, maybe Android has taken off a tad better with the younger but overall no real surprises in this graph.

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