Wednesday, March 23, 2011

Android will dominate Apple in the tablet war

By Android news
The media seems convinced that Android tablets will not be able to keep up with the IPad. One article even refers to them as dead on arrival. After seeing the success of the Android OS in mobile, it is clear that it is only a matter of time before Android will dominate Apple in the tablet war.
Lets review how it all went down with the phones. Google’s first Android phone, the G1, debuted in late 2008. Anybody looking back in the summer of 2009 would probably say that it was not looking good for Android’s chances in putting a dent into the IPhone market share. The software was still young, needed work, and it did not have the backing of a major carrier. Flash forward to November 2009 when the Droid debuted with Android 2.0 Eclair on Verizon Wireless. About 1 year later the reports were showing that the Android OS had topped Apple’s IOS in the US and in many other parts of the world. How did they do it? They did it with multiple manufacturers blitzing the market with a tremendous amount of support from Verizon Wireless with the Droid brand.
Now it is about to happen again with tablets. The Samsung Galaxy Tab debuted last year with minimal impact as compared to the Droid phone launch, but they still managed to put a decent dent in Apple’s share of the tablet market. For the 4th quarter of 2010, Android tablets (mostly Samsung) grabbed 22% of the market share according to Strategy Analytics. Apple accounted for 75%. This was down 20% from the previous quarter where Apple led tablet sales with a 95% share. The Galaxy Tab represented an ice breaker for Android. It was never expected to be a major force as Honeycomb was still in the works, but it still took a decent market share.
The only thing that can derail Android would be if overall tablet sales are not as strong as everyone is predicting. That would be very interesting because someone still needs to convince me that I need a tablet, but I will leave that for another article. The other caveat could be the Blackberry Playbook. Blackberry has a very strong following and what makes the Playbook interesting is the rumor that it will be compatible with Android apps. The downside for Blackberry is there will only be one manufacturer. I am still predicting by this time next year, if Android is not the number 1 OS in tablets, they will be very close.

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